True Homes Culture

Welcome to the Heart of Homebuilding

Who is True Homes?

At True Homes, culture isn’t just a buzzword—it’s the heartbeat of who we are. It’s the foundation of how we work, how we serve, and how we bring More Life to every home, family, and community. We believe that when people thrive, business follows. That’s why our culture is built on empowerment, authenticity, and a relentless commitment to people, purpose, and community every single day.

A Word From Our Founders

What Drives Us

Our culture is deeply rooted in our Vision, Mission, and Values, shaping not just what we do, but how we do it.


  • Our Vision: To provide people the opportunity for More Life.
  • Our Mission: To be uniquely exceptional in how we relate with Clients, Associates, Trade Partners, and Community.
  • Our Values: People. Life. Faith. Sustainability.


These aren’t just words on a wall—they guide our decisions, inspire our actions, and ensure that every person who interacts with True Homes feels seen, heard, and valued.

At True Homes, we believe a company should serve its people. Our culture is designed to empower, uplift, and create opportunities for every associate to thrive. That’s why we embrace our "Me, We, Us" philosophy—a guiding principle that shapes how we work, grow, and make an impact together. When people thrive, business follows. That’s why at True Homes, we put people first—always.

A People-First Mindset

Me: Personal Growth

We provide leadership opportunities that empower every individual to reach their full potential and thrive in their careers.

We: Teamwork & Collaboration

Our culture fosters teamwork and collaboration, where we support and celebrate each other's successes every step of the way.

Us: Community Impact

We are committed to making a lasting impact beyond the workplace, enriching the communities we serve together.

Our Philosophies

At True Homes, we believe that every family deserves a space that reflects their unique lifestyle. Our team is dedicated to crafting homes that are not just structures, but true sanctuaries for you and your loved ones.

"We build homes exclusively for family members and friends."

Our clients are the reason we wake up every morning to jobs that we love. And that’s why we treat our clients like family. Because of them, we remain a privately held company in an industry filled with corporate giants. Our clients have made us the largest builder in the Carolinas, and for that we are very thankful.

"We are committed to offering service worthy of our signature."

Every True Home is personalized to be as unique as the families that will live there. Our clients personal satisfaction means everything to us, that’s why we ask for individual feedback – to make sure we know how each and every client feels about the entire process. We work with the industry leading research firm to hear what our clients have to say. We take it to heart and then we put it to work improving our homes, our process and our people.

Culture in Action

At True Homes, we believe that a strong company culture is the foundation of our success. We foster an environment where innovation, collaboration, and community thrive. Here’s a glimpse into how we champion our culture.



  • True University

    True University is our commitment to lifelong learning. We provide our team with access to training programs and resources that enhance their skills and knowledge, ensuring they stay at the forefront of the home construction industry.

  • My True Experience


    My True Experience (MTE) at True Homes is not about the company—it’s about you and what brings you life. It’s a unique opportunity to focus on your personal goals, with session content designed to help facilitate that journey. MTE provides time for self-reflection, meaningful conversations with fellow associates, and space to align with your personal aspirations. Whether through group discussions or quiet moments alone, MTE offers a rare chance to step away from daily demands and invest in yourself and your dreams.

  • AI Training

    Embracing technology is key to our growth. Our AI Training program equips our team with the tools and knowledge to leverage artificial intelligence in their daily work, enhancing efficiency and innovation.

  • True Homes Foundation

    The True Homes Foundation is our way of giving back. We support local initiatives and charities that align with our values, making a positive impact in the communities where we build.

  • Quarterly Corporate Gatherings

    We believe in the power of connection. Our quarterly gatherings bring the team together to celebrate achievements, share ideas, and strengthen relationships, creating a cohesive and motivated workforce.

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